Serious Media Portfolio

Sure...

Your wife's sister's son's friend is a whiz on computers and can bang out a website for you for $500, BUT... You're entrusting sometimes the ONLY face of your business that people will see to someone who isn't experienced with the "rules" of design or web sites - why things are done the way they're done; what colors mean and convey subliminally to your audience; accessibility - how and why some things are designed for low vision, no vision, the elderly, and more... There's a TON of information, education, and consideration that should go into even THINKING about starting a design - of which most novices are unaware - and this applies to all things considered: logos, business cards, web sites, signs, billboards, and on. I'm happy to work on all of it - large or small design projects.

 

With whom I work

  • Small businesses and start-ups
  • Larger companies with busy marketing departments
  • Design and communication agencies

The initial process for new clients is:

  1. Discovery call
    From your initial contact, we’ll arrange a convenient time to have a no-obligation discovery call.
  2. Short questionnaire
    If your project is large (e.g. a logo or new identity, website or brochure), you will receive a short questionnaire. This will help us both with understanding your requirements and thought processes. We will go through the questionnaire on the call and fill in any gaps.
  3. Proposal
    After our call, you will receive a proposal for your project, outlining the work involved, costs and an approximate timeframe.
  4. Start date
    If you decide to go ahead, we will agree on a start date and get your project booked.

 

Pricing

This is the big question, isn't it? Everyone wants to know what design costs, but no one is willing to discuss it, especially online... Well, I'm changing that paradigm right now. There are a few items for which there are fixed rates for design, but most projects are unique and require a bespoke proposal based on need. I understand that budget may be a deciding factor for many, so I am outlining some popular design projects below to give an idea of what design services cost when quality, service, attention, and expertise are expected.

Aveda Sun Fest Logo

Logo and Visual Identity Design

I love working with small, owner-managed businesses and start-ups on their visual identity projects. These can range from a simple typography-based logo to something more graphic.

 

Logo and Visual Identity Prices

  • Logos are between $1500 – $5000.
  • Ongoing brand identity work can be provided on a consultancy basis.


If these prices are in the right range for your budget, the first step is for you to book a discovery call by scheduling time with Danielle to discuss your project.

dc shortwave

Print Design

I design graphics for print and LOVE to design unique business cards, fliers, posters, company stationery, and brochures. If you have an event coming up, I can also design your trade show graphics, popup banners and printed collateral for that.

 

Prices for Print Collateral

  • Business cards Thank you cards / Appointment cards
    Start from $500
  • Letterhead Envelopes
    Start from $500
  • Flyers Posters / Simple leaflets
    Start from $450
  • Popup banners / Large-format graphics for events
    Range from $250 - $2500
  • Brochures / Books
    Range from $1200 - $8500
  • Packaging
    Starts from $1500 per item
  • Product labels
    Start from $1000 per product

Prices for print design are completely bespoke, depending on requirements, so do get in touch to discuss the specifics of your project.

I have established relationships with several printers. I do not upcharge on any printing, so you will get the best price I can get for your printing. If you like, I am happy to work with your regular printer; I will provide professional files you can take to any printer. Proofs, print handling fees, press checks and the like are included in the design pricing.

 

If these prices are in the right range for your budget, the first step is for you to book a discovery call by scheduling time with Danielle to discuss your project.

HTML websites for Dentists

Website Design & Build

Websites vary in size, complexity, and functionality. How your website is built depends on how easy you want it to be for updating, or if you want me to update it for you. I build WordPress websites, Wix websites, and HTML websites. They can be custom designed or customized. Budget, time frame, ease of use, and your desires will be determining factors in how it's constructed. Your website will come with on-site search engine optimization (SEO) and will be set up for your SEO goals. Training will be provided after site launch, so you or your team will be able to update your website, should you so desire. Monthly packages are available for continued support and SEO goals.

 

Prices for Web Sites

  • splash page (one page website placeholder, until you are ready for a full web site)
    Starts at $750
  • small website (up to 6 pages)
    Starts at $3500
  • small website (6-10 pages; can include a simple online shop)
    Starts at $5000
  • medium website (up to 20 pages; can include a simple online shop)
    Starts at $7500
  • large website (with online shop and extra functionality)
    Between $10,000 - $25,000+


If these prices are in the right range for your budget, the first step is for you to book a discovery call by scheduling time with Danielle to discuss your project.

 

Payment

Payment for most projects is 50% upfront, 50% upon completion, before file delivery. However, for smaller projects and for regular clients, invoicing upon completion of the work or at the end of the month is also possible. If you have a large project, payments can be spread out.

Start up packages, monthly maintenance packages, and retainers are available. The first step is for you to have a discovery call with Danielle to discuss your needs.